Get brilliant whites in one easy step with Tide Ultra OXI White and Bright. A new liquid laundry detergent that brightens whites without bleach, Tide Bright and White has 2X the whitening power* to make your loads look whiter and brighter. No pretreating, bleach, stain removers, or additives necessary, Tide White and Bright takes care of white laundry in one simple step, while being safe on all colors. Formulated with coldzymes, Tide Ultra OXI White and Brights get it the ability to clean, even in cold water. Give your whites the brightness they deserve with Tide, America's #1 Most Trusted Laundry Detergent Brand.***Ingredients vs. the leading bargain brand detergent**Voted most trusted laundry brand by American shoppers based on the 2023 Brandspark American Trust Study

Scent: Original
Health Facts: Phosphate-Free, Bleach-Free, Perchloroethylene-Free, Paraben-Free, Aluminum-Free, Trichloroethylene-Free
Product Warning: Keep container tightly sealed, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, With Oxi, Color Care
Formulation: High Efficiency (HE), Concentrated, Deep Cleaning
Product Form: Liquid
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Locking Lid
Net weight: 149 fl oz (US)
Number of uses: 106